Founded in 2012 in Melbourne, Ryder is a womenswear label known for its unique take on vintage design, prints and bohemian style. Founder Penny Brown brings her vivid memories of beach side holidays as a child to life in each collection embracing the cultural meld of urban life with the Australian countryside.
Passionate about sustainability of design – RYDER creates clothing that will withstand time and fleeting fashions. Once you have found the perfect pair of denim shorts, throwing them away because the style has changed is unthinkable! The Ryder wardrobe is designed to be added to, rather than be replaced every season.
RYDER collections are made up of a mix of flannel, denim, lace & leather. Their sizable range includes dresses of many different kinds, tops, bottoms, jackets, knitwear and more.
Their collections are attractively priced and some of their sale items enjoy discounts of up to 70%.
The RYDER online store offers a free Australia wide standard delivery service (subject to minimum spend) and next day express delivery in all major Australian cities.